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From Mowing Lawns to Outdoor Living Masterpieces

Oct 01

"When I started Fine Touch Services, I began by mowing lawns."

— Jake Morris, Founder

At Fine Touch Services, every outdoor transformation we complete is backed by years of dedication, growth, and a commitment to quality. What began as a simple lawn mowing business has grown into one of the most trusted names in lawn care, landscaping, and outdoor living across northeast Indianapolis.

Humble Beginnings

Jake Morris, the founder and owner of Fine Touch Services, started the company in 2018. Like many small businesses, it began with something simple: lawn mowing.

“I started by mowing lawns,” Jake recalls. “That first year, I was just focused on learning the basics and building trust with clients.”

As the business grew, so did Jake’s ambition. When the COVID-19 pandemic hit, he saw an opportunity to expand.

Growing with the Community

“During the COVID period, I branched out into mulch, landscape cleanups, plants, rocks—just general lawn and landscape maintenance,” Jake explains.

By 2020, Fine Touch Services had taken a major step forward. Jake and his team began offering hardscaping and outdoor living services, including patios, pergolas, pavilions, and more. The company quickly became known for building beautiful, functional outdoor spaces throughout Fishers, Carmel, Westfield, Fortville, Noblesville, Zionsville, and surrounding areas.

Building a Team and Expanding Services

In 2022, Jake welcomed Malcolm to the team as Director of Sales, bringing even more structure and efficiency to Fine Touch Services. Malcolm now oversees the customer relationship management system (CRM) and helps manage daily operations.

Today, Fine Touch Services offers a full range of services, including:

  • Weekly lawn mowing
  • Fertilization and lawn care programs
  • Seasonal mulch installation
  • Landscape design and plantings
  • Patios and fire pits
  • Pergolas, pavilions, and gazebos
  • Decks and outdoor living structures

With multiple skilled crews and a reputation for quality craftsmanship, the team has successfully completed hundreds—if not thousands—of jobs throughout northeast Indianapolis.

FAQ: About Fine Touch Services

Who owns Fine Touch Services?

Jake Morris is the founder and owner of Fine Touch Services, based in Fishers, Indiana.

What areas does Fine Touch Services serve?

We serve Fishers, Carmel, Westfield, Noblesville, Zionsville, Fortville, Pendleton, and surrounding areas on the north and northeast side of Indianapolis.

What services do you offer?

We offer everything from weekly lawn mowing and fertilization to patios, fire pits, pergolas, pavilions, and full outdoor living spaces.

When was Fine Touch Services founded?

The company was founded in 2018 by Jake Morris while he was in high school.

How experienced is your team?

Our crews bring years of hands-on experience, and we've completed hundreds of projects across the area.

Can I get a custom quote for my yard or outdoor project?

Absolutely! Contact us here.

Jake Morris - Fine Touch Indy
Jake Morris
About the Author

Jake Morris is the founder and owner of Fine Touch Services, a top-rated lawn care and landscaping company proudly serving Indianapolis and its northern suburbs since 2018. With a passion for outdoor living and a commitment to customer satisfaction, Jake leads a skilled team that delivers high-quality lawn, landscape, and hardscape services to over 8,000 clients annually. From designing serene garden retreats to building backyard entertainment spaces, Jake brings dedication, expertise, and a personal touch to every project. Learn more about Fine Touch Services. Or connect with Jake on LinkedIn.

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